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David Gerhardt
Episode 23

How to Market Fast Growing Company with David Gerhardt from Drift

My guest today is David Gerhardt, the growth marketing lead at Drift. Dave has worked for HubSpot, Constant Contact, and Privy. Drift is a Boston, MA company that wants to give businesses the most efficient means to interact with their customers.

On today’s episode, Dave tells us what Drift has taught him about customer service and the business in general.

Highlights

* Drift’s integration with Slack.
* What role your audience feedback has in product development.
* How a welcome email is a good opportunity for customer feedback.
* Why writing ideas down are best for your business.
* The ICE Framework
* How to learn from your mistakes.

Resources

David Gerhardt’s Twitter
Tech in Boston
Drift
Drift Demo

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Quotes from today’s episode:
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